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Max Shaw

Max Shaw

Co-Founder & CEO

Max leads product and engineering at Windmill, bringing his passion for building AI-powered tools that make management effortless and effective.

Articles by Max Shaw (6)

Why Your AI Employee Can't Do Their Job

The promise of AI employees is everywhere—AI SDRs, engineers, marketers. But most will fail, not because the AI isn't smart enough, but because we've built them without the most fundamental capability: the ability to have conversations and ask questions when faced with ambiguity.

ai agents future communication agent-driven

2025: The Rise of Agent-Driven Software

Why the next generation of SaaS will be built around autonomous agents, not chatbots, and how this fundamental shift will reshape how we interact with software.

ai agents saas future strategy

Your Org Isn't a Tree. It's a Graph.

Understanding how work actually flows across teams, roles, and tools through Organizational Network Analysis (ONA) — and why it matters for building better companies.

organizational-design ona collaboration systems data-science

Founding Story: Max

The personal journey from managing 1 person to 50+ at Yext, discovering the painful trade-off between great management and product building, and how this led to founding Windmill.

founding story management yext product